Zero to Indie Author: Market Research

Zero to Indie Author: Market Research

Market research is an easy step to overlook, especially for newbie authors like me. After all, it feels like it might impact artistic integrity to check out what readers are buying before you publish … Right? It all depends on your approach. (Which is not to say that...
The Opportunity is the Marketing

The Opportunity is the Marketing

I love authors. Being one myself, I know I’m biased. I’ll own that. But the label “author” is actually so voluminous, so broad and encompassing, that a statement like “I love authors” doesn’t narrow things down in the least. There are, after all, authors who work from...