The Psychology of Book Titles
What’s in a name? It’s a more complicated question than you might think, because the name of your book can indicate everything from tone to genre to setting and more. Choosing the perfect book titles for your works is about more than finding something that sounds...
The Psychology of a Good Book Cover
Book covers are the first bit of customer-facing marketing that your reader will ever see. They’re a shortcut—telling the reader in shorthand that they’ll like this book, that it’s in the genre they love to read, and that the person who wrote it is someone they can...
Solve Reader Problems with Better Book Descriptions (for Non-Fiction)
A book can be a tangible indicator of your authority on a topic—but a book on the shelf doesn’t make much of an impact. Well-crafted book descriptions will prompt readers to pick up your work so it can start changing their life. Last week we took a deep dive look into...
Capture Readers With Fiction Book Descriptions
There are a lot of tools in the publishing tool belt, and each has its own unique purpose and strength. Few, though, have more sway over a would-be reader than your book descriptions. We've talked about descriptions before. You may call it a ‘blurb’ or ‘back cover...
Introducing Universal Book Links – Next-level Discoverability for Authors
Draft2Digital introduced Books2Read a year ago, as a first step toward providing authors with more and better tools and resources. Now, as part of Books2Read, we're thrilled to announce Universal Book Links (UBLs). One of the biggest pain points plaguing all authors...
Feature Highlight – New Release Notifications
One tool we offer that we want our authors to consider is our New Release Notifications tool. Building a mailing list is one of the most important things a self-published author can do to turn her successes into a real career. Discovery is the biggest challenge for...
