by Steed Brown | Oct 12, 2016 | Author How-To & Mindset, Features & Walk-Thrus, Guest Post
This week’s post about pre-orders includes heavy contributions from Steed Brown, Operations Manager! As authors, one of the trickiest things about marketing our work is determining whether it’s really having any impact. And sure, we can get buried in a sea of...
by Kevin Tumlinson | Sep 6, 2016 | Author How-To & Mindset
A book can be a tangible indicator of your authority on a topic—but a book on the shelf doesn’t make much of an impact. Well-crafted book descriptions will prompt readers to pick up your work so it can start changing their life. Last week we took a deep dive look into...
by Kevin Tumlinson | Aug 24, 2016 | Author How-To & Mindset
There are a lot of tools in the publishing tool belt, and each has its own unique purpose and strength. Few, though, have more sway over a would-be reader than your book descriptions. We’ve talked about descriptions before. You may call it a ‘blurb’ or ‘back...
