Sales Tools – An Introduction

Sales Tools – An Introduction

by | May 19, 2015 | Author How-To & Mindset

Writers write for a million different reasons, and rarely just one. For pleasure. To memorialize. To exorcise personal demons. For posterity. Because there’s a story to tell. But everyone reading this post almost certainly has one reason in common: we write to sell....
The Self-Publishing Gamble

The Self-Publishing Gamble

by | May 12, 2015 | Author How-To & Mindset

There is an oft-repeated comparison between self-publishing and staking a wild gamble on casino games like slot machines or roulette. The thinking goes that once you publish, you’ve paid your money and all you can do is trust your luck. This isn’t new thinking. It’s...